SMBCI SHOWS SIGNIFICANT GROWTH; SMBCI SINAYA OPENS OPPORTUNITIES FOR CUSTOMERS TO PARTICIPATE IN EMPOWERING MASS MARKET
Pekanbaru – 30 October 2012. PT Bank Tabungan Pensiunan Nasional Tbk (SMBCI) consistently develops entrepreneurship and empowerment programs for mass market segment through a unique strategy, the integration of the Bank’s social and business mission in its products and services, as well as day-to-day activities. With this unique approach, SMBCI continues to book significant growth, including the growth of its third-party funds.
In the third quarter of 2012, SMBCI third-party funds reached IDR 42.6 trillion, or grew by 30% compared to the same period last year at IDR 32.7 trillion.
“The growth of third-party funds will raise our capacity to empower the mass market segment in a larger scale,” said Chairul Sani, Regional Business Leader of Retail Funding Business for Jakarta and Sumatera, during the Kitchen Tour program at SMBCI Sinaya, Pekanbaru branch, Jl. Riau 21 A, Pekanbaru.
Sinaya is the brand for SMBCI's funding business, which has a range of premium products and services, such as safe deposit services, personalized first class services, comfortable branches, as well as competitive yields.
"Being SMBCI Sinaya customer enables people to directly participate in our mission to empowermass market segment in Indonesia. All of the funds raised are channeled for our mass market customers’ empowerment. Based on this principle, we name the funding business 'Sinaya', which stands for 'Sinar yang Memberdayakan' or ‘Empowering Light'" said Sani.
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